Vocus Webinar Explores Measuring and Showcasing Public Relations' Value

Leading Public Relations Experts to Discuss the Techniques and Strategies for Selling Public Relations to Upper Management

Lanham, MD. (Issues Wire / Vocus) June 19, 2008 -- Vocus, Inc., (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, today announced that it will sponsor a free webinar offering marketing and public relations professionals advice on measuring and showcasing the value of public relations to the executive team. Titled "Selling Public Relations to Upper Management," the webinar will be held on Wednesday, June 25, 2008 at 2:00 pm ET. To register for the webinar, please visit http://tinyurl.com/5vqfs3.

Dr. Donald Wright, professor of Public Relations at Boston University and Heidi Mock, director of media relations at Time Warner Cable will examine measurement strategies for PR professionals to evaluate their key indicators of success and demonstrate their impact to the business. The webinar will explore techniques to maximize PR results and show value to the executives.

Selling Public Relations to Upper Management

Part of Vocus' monthly series, this webinar is designed to provide an educational and informational resource for organizations to gain insight into the best practices for public relations and practical techniques that can be applied to their everyday communications campaigns. A replay of the webinar will be available free of charge following the event on the Vocus web site at http://onlinepressroom.net/vocus/, under Events.

About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 2,600 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800.345.5572.

This release contains " "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission.

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vocus webinar selling pr to upper management pr roi pr measurement public relations software pr marketing donald wright boston university heidi mock

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